The ascent is complete. Rising star Sombr has officially claimed the throne, as his breakout hit “12 to 12” climbs to #1 on the Mediabase alternative radio chart.
It’s been a steady climb for the track, but the latest tracking period (February 22-28) provided the final push needed to overtake the competition. Moving up two spots from last week, “12 to 12” is now officially the most-played song in the alternative format.
Success at radio is a numbers game, and sombr’s stats for the week are impressive:
-
Total Spins: ~2,043
-
Weekly Growth: +184 spins (week-over-week)
-
Chart Movement: #3 to #1
The +184 spin gain suggests that programmers and listeners alike aren’t just playing the track—they’re leaning into it. In a format that often sees veterans holding onto the top spots, seeing a fresh sound like sombr’s reach the summit is a testament to the song’s “sticky” nature.
Reaching #1 on Mediabase isn’t just a vanity metric; it’s a signal of mainstream staying power. For sombr, “12 to 12” represents a bridge between the raw, DIY energy of the indie scene and the massive reach of national airwaves.
As the track continues to dominate the charts, all eyes are on what sombr will do next. If this climb is any indication, “12 to 12” is just the beginning of a very long run.
